The question of what's more expensive, Ferrari or MaseratiAt first glance, it seems rhetorical, because both brands belong to the highest echelon of the automotive industry. However, if you dig deeper than the superficial perception of luxury logos, it turns out that the pricing of these brands is based on diametrically opposed philosophies. Ferrari Historically, it has positioned itself as a manufacturer of exclusive racing cars for public roads, where each instance is a piece product.
In contrast to this, Maserati It strives to combine Italian passion with everyday practicality by offering more affordable models, although they cost a fortune. The price difference between the base models can be hundreds of thousands of euros, and it’s not just a marketing markup for a badge. The average cost of the new Ferrari is 2-3 times higher than the price of the comparable Maserati classThis is due to the circulation, technology and target audience.
Understanding this difference is critical not only for potential buyers, but also for investors who view cars as assets. While one brand may lose value immediately after leaving the salon, another can grow in value over the years, becoming a collectible rarity. Let’s take a closer look at what each manufacturer’s price tag is and why the gap between them remains consistently high.
Brand Philosophy and Pricing
The fundamental difference in value lies in the corporate DNA of companies. Ferrari It restricts production, artificially creating a shortage for even the most popular models. This allows you to dictate prices that often exceed official price lists due to huge demand and long waiting lines. The buyer pays for the entrance to the club of the chosen, where the availability of free capital is not the only criterion.
MaseratiAs part of the Stellantis Group (formerly the FCA Group), the company is focused on high sales. Their task is to compete with Porsche, Mercedes-AMG and BMW M, offering Italian style and engine sound at a more affordable price. This means using more common platforms and aggregates, which reduces the cost of cars, but also makes cars less exclusive in the eyes of collectors.
It is worth noting that the pricing policy Ferrari It is based on the principle that the more expensive, the better it is sold. The high price here acts as a filter, cutting off "undesirable" customers. In the case of Maserati The strategy is different: the brand is trying to capture market share in the premium segment, offering discounts, leasing programs and more flexible configuration conditions.
⚠️ Attention: The official price on the price list is often just the starting point. For Ferrari, the real cost of ownership starts with a mandatory list of options without which the car may not be sold.
Comparison of model range and starting prices
If we consider the current model series, the price gap becomes obvious even without a deep analysis of the technical characteristics. Basic model Ferrari Roma or Portofino M Start with the amount that already allows you to purchase the top complete set Maserati MC20 severally Ghibli. This is not an accident, but the result of positioning.
In the supercar segment Ferrari offer models of F8 Tributo or 296 GTBThe price of the slate is often over 300,000 euros in the base version. Maserati In the same segment is represented by the flagship MC20With its outstanding characteristics, it is much cheaper than its competitors from Maranello. The difference could be as high as 100,000 euros or more in favor of an Italian competitor.
The situation with crossovers and sedans looks similar. Maserati Levante and Grecale The competition is in a segment where Ferrari is not formally introduced (except for the Purosangue, which stands as a small aircraft). Even the most affordable Ferrari Purosangue It is positioned higher than any existing Maserati, cementing a hierarchy within the Italian automotive industry.
Why is the Ferrari Purosangue so expensive?
Ferrari Purosangue is not just a crossover, but an offshoot of the Icona line. It is equipped with an atmospheric V12, a unique powertrain and is assembled manually in limited quantities. The price starts at 400,000 euros, making it more expensive than many of its competitors’ supercars.
Technology and engineering solutions
One of the main reasons for high cost Ferrari The use of advanced and often unique technologies developed by our own department Gestione Sportiva. Ferrari engines are often built from scratch, have unique geometry and materials such as titanium rods or crankshafts of steel. V Maserati More often used adapted engines developed in cooperation with other divisions of the concern, for example, Nettuno V6, which although a masterpiece, but produced more massively.
Aerodynamics and body materials also play a role. Ferrari actively uses carbon not only in the decor, but also in the load-bearing elements of the body (monocoque), which significantly increases the cost of production. Maserati Carbon is also used, but more often in optional packages or limited editions, whereas the base versions may rely on aluminum and steel.
- 🏎️ Ferrari It uses Formula 1 technologies such as the KERS system in hybrid models and the most sophisticated traction control electronics.
- 🔧 Maserati It focuses on comfort and reliability, sacrificing extreme sports customization for versatility.
- ⚙️ Ferrari transmissions are internally developed and are often model-specific, whereas Maserati can use modified ZF boxes or its own mass-produced designs.
It is important to understand that Ferrari’s engineering solutions are aimed at achieving maximum performance on the track, even at the expense of comfort and resource. Maserati It also seeks a balance that allows the car to remain comfortable for trips to the theater or to a business meeting, which requires different, less extreme and expensive solutions.
When choosing between brands, take into account not only the dynamics, but also the cost of recovery after an accident. Ferrari carbon parts can go in replacement for up to 6 months, while Maserati body parts are easier to find.
Cost of ownership and maintenance
Buying a car is just a first installment. The real picture of what is more expensive is revealed when analyzing the cost of ownership. Ferrari proposes Manutenzione ProgrammataIt is often included in the price for the first 7 years, but it is incredibly expensive to renew or maintain it outside the program. The standard hours of work of a specialist in official Ferrari services is one of the highest in the industry.
For Maserati The service is not cheap, but it is comparable to other premium brands like Porsche or Audi RS. Parts for Maserati, thanks to the shared platform with other cars of the group, are easier to find and cheaper. In the case of Ferrari, many parts are unique and are ordered individually from Italy, which entails logistical costs and a long waiting period.
The premiums for Ferrari owners will also be significantly higher due to the high replacement cost and theft statistics. MaseratiDespite its status, insurance companies perceive it as a more predictable risk, which has a positive effect on the annual payments of the CASCO policy.
| Parameter | Ferrari | Maserati |
|---|---|---|
| Cost of T.O. (basic) | from €1,500 | from €600 |
| Replacement of brake discs | €5,000 - €10,000 | €2,000 - €4,000 |
| Service interval | 20,000 km/year | 15,000 - 20,000 km |
| Availability of spare parts | Low (to order) | Medium/High |
⚠️ Attention: Buying a used Ferrari without a valid service contract can result in financial losses that exceed the value of the car itself in a few years.
Used Car Market and Liquidity
Paradoxically, it is the high initial cost. Ferrari It often makes it a better investment at a distance. Liquid models such as 458 Italia, 488 Pista or limited editions, may cost more in the secondary market than new at the time of release. This phenomenon is called “hyped demand” and is characteristic only for the most selected brands.
MaseratiLike most mainstream luxury brands, it is subject to rapid depreciation. After leaving the cabin, the car can lose up to 20-30% of the cost in the first year. This makes used Maseratis attractive to buyers looking to get an Italian car at the price of a German business sedan, but for the owner, it means a loss on sale.
There are exceptions, however. Rare Maserati models, such as MC12 or special versions GranTurismoThey are already starting to grow in value, becoming collectibles. But it’s more of an exception to the rule, confirming a general trend: Ferrari keeps the price better in almost any class.
☑️ What to check before buying a used Italian supercar
Exclusivity and status of the owner
Ultimately, the question of “what is more expensive” comes down to the question of “what is more valuable.” Possession Ferrari It's a gateway to a closed community. The brand is closely monitoring who owns their cars, especially new and limited-edition models. Buying a top-end model is often impossible – you need to have a history of owning other Ferraris.
Maserati It's available more widely. It is a car for those who want to stand out but are not ready (or can't) to play by Ferrari's tough rules. Maserati’s ownership status is high, but it does not carry the aura of inaccessibility and elitism that overwhelms Cavallino Rampante.
For many buyers, the status component outweighs the technical specifications. The willingness to overpay hundreds of thousands of euros for the logo and the feeling of belonging to the highest caste of motorists is the reality of the luxury car market. In this reality, Ferrari is more expensive.
Ferrari is more expensive than Maserati not only because of the technical characteristics, but also because of the artificially created exclusivity and the brand’s status as an investment asset.
Frequently Asked Questions (FAQ)
Why is Ferrari more expensive if the Maserati is Italian and fast?
The main reason is the circulation and marketing strategy. Ferrari produces fewer cars, creating a scarcity, and positions itself as a super-luxury brand, while Maserati is focused on the more mass-market premium segment. Ferrari also uses more exclusive materials and technology, without looking at the cost.
Which car is cheaper to keep in the long run?
Absolutely, Maserati. The cost of parts, work and insurance for Maserati is much lower than for Ferrari. In addition, Maserati’s liquidity in the secondary market is lower, which means a large loss of value on resale, but Ferrari’s annual operating costs can be many times higher.
Can you buy a new Ferrari cheaper than a Maserati?
In the standard configuration, it is almost impossible. Even the basic Ferrari models are much more expensive than the top Maserati. The only scenario where it is possible is to buy a heavily used Ferrari with more mileage and history, which will cost less than the new Maserati from the cabin, but the costs of rebuilding it can be colossal.
Is the Maserati a good alternative to Ferrari?
Yes, if your goal is to enjoy driving, engine sound and Italian design, but you don’t want to face the extreme stiffness of the suspension, the complexity of maintenance and the astronomical pricing of options that are characteristic of Ferrari. Maserati is often referred to as the Ferrari for everyday life.